The Age of Influence

Go big or go home. Squid's first official series design came in with a bang—ABC News Studio’s most graphics heavy TV series to date. A six-part docuseries that examines the dark side of influencer culture through some of the biggest social media scandals of our time.

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Anna Delvey, Coffeezilla, Jay Mazini, Emily Gellis, Tanya Zuckerbrot, Machelle Hobson, Tracii Hutsona, Tyler Baumann, and Danielle Miller -

‍Each featured influencer required a unique energy to capture the essence of their virality.

CLIENT

Hulu, Disney+

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Credits

Graphics, Animation by

Squid

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Design Team:

Michelle Reyes

Natalia Gomez

John Felipe Miranda

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Additional Animation:

Trevor Carlee

Naoko Saito

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AI Artists:

Jeff Blank

Sybilla Blank

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Illustrations:

Santi Lozano

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The Age of Influence

‍

Anna Delvey, Coffeezilla, Jay Mazini, Emily Gellis, Tanya Zuckerbrot, Machelle Hobson, Tracii Hutsona, Tyler Baumann, and Danielle Miller -

‍Each featured influencer required a unique energy to capture the essence of their virality.

No items found.

Credits

Graphics, Animation by

Squid

‍

Design Team:

Michelle Reyes

Natalia Gomez

John Felipe Miranda

‍

Additional Animation:

Trevor Carlee

Naoko Saito

‍

AI Artists:

Jeff Blank

Sybilla Blank

‍

Illustrations:

Santi Lozano

‍

The Age of Influence

‍

Anna Delvey, Coffeezilla, Jay Mazini, Emily Gellis, Tanya Zuckerbrot, Machelle Hobson, Tracii Hutsona, Tyler Baumann, and Danielle Miller -

‍Each featured influencer required a unique energy to capture the essence of their virality.

CLIENT

Hulu, Disney+

No items found.

1,000+ GRAPHICS DELIVERED

The graphics are not supporting material. They are the narrative. They carry context. They carry drama. They carry the story.

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Episode 101•1 hr 6 min

Graphics

Episode 102•50 min

Graphics

Episode 103•57 min

Graphics

Episode 104•52 min

Graphics

Episode 105•56 min

Graphics

Episode 106•56 min

Graphics

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Animation Sequences

Episode 5 The Bad Momfluencer focuses on Machelle Hobson and her family YouTube channel “Fantastic Adventures,” following allegations of child abuse.

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This story could not be treated like standard recrea since it involved children, and the subject matter was too sensitive to reproduce with kids on set. So we opted for a more emotional-driven approach.

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THE BAD MOMFLUENCER - ANIMATION FRAMES

TITLE SEQUENCE

Initial storyboard exploration

A Mad Men-inspired fall, rebuilt for influencer culture. It sets the thesis of the series in one image: the higher the influence, the harder the collapse.

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“
Show is doing very well. Already met all success “metrics.” I am the one who should be profusely thanking you. You did such an outstanding job. I know it was insane. Success of the show due in large part to you and your team!!

Victoria Thompson Executive Producer • ABC News Studios/Hulu

Initial storyboard exploration

A Mad Men-inspired fall, rebuilt for influencer culture. It sets the thesis of the series in one image: the higher the influence, the harder the collapse.

‍

“
Show is doing very well. Already met all success “metrics.” I am the one who should be profusely thanking you. You did such an outstanding job. I know it was insane. Success of the show due in large part to you and your team!!

Victoria Thompson Executive Producer • ABC News Studios/Hulu

CREDITS

Graphics, Animation by

Squid

‍

Design Team:

Michelle Reyes

Natalia Gomez

John Felipe Miranda

‍

Additional Animation:

Trevor Carlee

Naoko Saito

‍

AI Artists:

Jeff Blank

Sybilla Blank

‍

Illustrations:

Santi Lozano

‍